
Mclean, VA based Clarabridge, Inc., an established player in the text and sentiment analytics software space has just announced that it has secured $4.33 million from previous investors plus MicroStrategy COO Sanju Bansal. Sanju became a board member for Clarabridge in 2009.
Clarabridge’s product offerings include Clarabridge Enterprise, a tool that collects a wide variety of customer feedback data from sources including popular Social Media websites that it data mines and analyzes using Natural Language Processing (NLP) and Semantic Web technology. The result is essentially customer sentiment analysis that helps companies to better engage and understand their customers.